Little Wins, Lore & Levanta

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Lately I’ve been thinking a lot about little wins.

Not the “we doubled revenue overnight” wins. Not the “TechCrunch wrote about us” wins. I’m talking about the microscopic, borderline stupid stuff that still gives a dopamine hit. The Slack message that says “nice catch.” The calendar invite that finally gets accepted. The stranger who says “sick jacket.” The email subject line that doesn’t make your stomach drop.

Little wins stack. And when you’re building something, or honestly just showing up to work every day with a good (enough) attitude, they kinda become everything.

This week alone, I’ve had a couple. One: our sponsor today (Levanta) is offering a $75 Uber Eats gift card just for taking a demo with them. That’s dinner. That’s pad thai and an appetizer. That’s a “my fridge is empty but I’m still winning today” moment. A certified little win.

Two: Steam Room Etiquette is in early talks for its first-ever paid booking down in Washington, DC. Is it a massive tour deal? No. Is it a signal? Yes. And signals matter. Especially early. Especially when you’re still asking yourself “are we idiots or is this actually working?”

That’s the thing about little wins…. They’re proof of life.

There’s actual psychology behind this, too (I promise this isn’t just nonsense, I read a scholarly article on JSTOR about it. Remember JSTOR?)

Research around dopamine and motivation shows that small, achievable progress triggers the same reward systems as bigger accomplishments. Your brain doesn’t know the difference between “closed a $1M deal” and “checked something off the list.” It just knows progress happened. Momentum > magnitude.

That’s why stacking little wins is healthy. It keeps you moving. It keeps you from spiraling into “nothing I do matters” mode. It turns the grind into something survivable. Even… enjoyable? (Let’s not get crazy.)

Little wins are like mini compliments.
“Hey, that slide was good.”
“Why Cael, you’re looking strong today. Have you been working out?”
(Yes. Once. Two weeks ago. Thank you for noticing.)

And honestly? One of the best feelings is being part of someone else’s little win.

In improv, we talk about “giving someone a gift.” A gift isn’t a joke. It’s not a punchline. It’s setting someone else up to look good. You say something that gives them momentum. You make a move that makes their move easier. You raise the floor for everyone on stage.

That applies everywhere.

At work, a gift might be forwarding praise up the chain. Or looping someone into a win they weren’t even expecting. Or sending the “hey, this helped a lot” message you assume is implied (it’s not).

In life, it’s even simpler. Pay for the coffee behind you. Send the intro. Drop the compliment. Offer the Uber Eats gift card energy to someone else. You never know how dry their fridge is.

Which brings me back to the sponsor thing for a second — because this is actually a perfect example. A demo can feel like work. Calendars. Zoom links. Cameras on. But a $75 Uber Eats gift card? That reframes the whole thing. That’s someone saying: “Your time matters. Here’s a win for showing up.”

That stuff compounds.

You don’t need to overhaul your life. You don’t need a massive breakthrough. You just need a few tiny signals that you’re pointed in the right direction. Stack enough of those and suddenly you’re not stuck — you’re building.

So this week, chase the small stuff. Celebrate it. Screenshot it. Tell a friend. Be annoying about it. And if you can—be the reason someone else gets one.

Momentum is fragile. Little wins protect it.

And honestly? That’s how most good things start.